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Pathway pages are pages on your site that provides links and information about a collection of individual items (be they articles, products, pictures, etc). Pathway pages usually represent a category or group of items. For example, clicking Patio Furniture on a furniture website’s navigation will bring you to a pathway page that shows all the various types of patio furniture available. From this collection, a user will choose one to explore.
It’s important to recognize the purpose of a pathway page: to help the user find what they’re looking for. As such, pathway pages act more as a supplementary navigation more than a content page.
From Good Usability
:
When we’re on a pathway page, we’re still on the journey to the content we need. We don’t want to read, we just want to find the link and move on.
The lesson here is to optimize your pathway pages by:
- Making it stupid simple to find specific items by laying them out in an intuitive and friendly manner;
- Making it easy to navigate to specific items by linking headings, thumbnails and Read More text; and
- Decluttering the page by removing all unnecessary content.
The Hoax full movie Source: Good pathway pages (Good Usability)